With an aim to make eco-friendly products that care for people, the earth, and the environment,  Balgeun Cosmetics was founded in October 2019, with a slogan, “To heal the skin, which is tired with chemical ingredients, with nature.”

In December of the same year, the company launched BRISNOW (an acronym of “Brilliant, Bright, and Snow”), meaning that the company produce smart cosmetic products that make the skin whiter and brighter. BRISNOW's basic product line includes the products with whitening / wrinkle improvement dual functions, which is according to its brand name.

We don’t use any chemical ingredients (synthetic preservatives, synthetic surfactants, artificial fragrances, etc.) in cosmetics. Our products perfectly combine traditional herbal medicinal herbs and the ingredients from nature to give increased nutrition and moisturization to the skin, and uses natural essential oils, instead of artificial fragrances, to make the skin and mind relaxed like aromatherapy. As such, the philosophy of BRISNOW is producing products with such features.

The BRISNOW products are eco-friendly, natural cosmetics that respects nature and practices the coexistence of nature and humans without animal testing.