[ Social business ]

Business Goals

- Select products necessary for health promotion and health care in general, and provide social services to the vulnerable, contributing to improving the quality of life.

- Offer simple and safe jobs to some of the vulnerable and contribute to boosting the economy by creating jobs for the vulnerable.

Achievements

- Donated cosmetic products to low-income single-parent families as a participant in 2019 Korea Beauty & Cosmetic Show.

- Donated KF-94 masks when the supply of masks by the local government was suspended in Incheon Metropolitan City during the sudden COVID-19 outbreak in 2020.

> Received an award certificate from the Mayor of Inchoen (Oct. 15, 2020)

[ Export-oriented business ]

Business Goals

- Contribute to expanding business lines into K-medicine and K-health areas.

- Establish export strategies as a business specialized in health care

Achievements

- Contributed to raising awareness of K-beauty and products for women’s health with active business operations targeting female customers ranging from East Asian customers already interested in K-beauty to other international customers in Japan and Russia, etc.

- Improved competitiveness of our products by preoccupying international distribution networks based on the agreement with Vietnamese distributor Blue Sea

[merdevie]

merdevie is a brand for women that puts women first, with its products KCL certified, hypoallergenic and FDA OTC registered.

merdevie produces products with its differentiated prescriptions of natural plant extracts and its proportion of prescriptions is protected by Korea Technology Finance Corporation under Technical Data Bailment System.

COMPANY HISTORY

2017

Lady House established

2018

Lady House incorporated

Lady Goong launched

ISO 9001:2015 certification acquired

Offered products to OB/GYN and urology clinics, and pharmacies in Korea

Showcased products at the Incheon pavilion in Weihai, China

Selected as a part of 2018 Tech-innovation Startup Support Project for General Businesses (2nd)

Launched Moisture Pill 1 & 2

2019

Launched Flower Oil YLANGYLANG/ROSE

Entered into an agreement with Korean Society for Aesthetic Plastic Surgery

Offered products to NowZone Fashion Mall in Vietnam

Made an agreement to offer products to an agency in Chengdu, China

Made an agreement with Blue Sea, Vietnam

Launched Fire Cream

2020

Built a plant for manufacturing masks

Launched LOVITA Dental Mask

Launched LOVITA Color Mask

Launched LOVITA 3D Mask

2021

Set a goal to reach $1 million in export sales!

Serve as a social enterprise

(Create jobs and provide social services in the community)

To be designated and certified as a (preliminary) social enterprise